About Shannon

Shannon Williams
Journalist
Shannon is a freelance editor and writer. As a professional content creator over the last ten years, Shannon has worked across many industries including tech, business and travel, in a variety of mediums including media, publishing, communications and social media. She has a knack for finding the right voice for her audience and relishes the opportunity to tell stories.
Stories by Shannon - Page 4

UK shoppers regain confidence as in-store ads & loyalty rule
This month
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martech
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clean technologies
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social media
UK shoppers grow more confident as 28% now view the economy favourably, boosting store ads and loyalty schemes amid shifting retail habits.

Gen Z drives renewed optimism & new demands in UK retail
This month
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cx
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martech
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data privacy
Gen Z boosts UK consumer confidence to 28%, driving demand for personalised, authentic retail experiences amid cautious economic optimism, says dentsu report.

DuploCloud & AWS to drive secure cloud automation for startups
This month
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devops
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hyperscale
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cloud security
DuploCloud partners with AWS to co-develop AI-driven DevOps automation, boosting secure, compliant cloud deployments for startups and regulated firms.

Data centre colocation market to double, driven by AI demand
This month
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hybrid cloud
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digital transformation
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hyperscale
The data centre colocation market is set to nearly double from USD $104.2bn in 2025 to USD $204.4bn by 2030, driven by AI and hybrid cloud demand.

Brands boost social commerce spend despite western slow uptake
This month
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martech
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cdp
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marketing
Despite slower uptake in Western markets, 77% of B2C marketing execs invest in social commerce amid rising global growth and creator-driven shopping trends.

Rocket Mobile tops NZ value rankings for unlimited data plans
This month
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commerce commission
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mobile data
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mvno
Rocket Mobile offers New Zealand's cheapest unlimited data plans, topping the Commerce Commission's value rankings and challenging major network providers.

IAM market surges as practical skills outpace degrees in hiring
This month
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digital transformation
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biometrics
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mfa
US IAM market set to hit USD $7.36 billion by 2025, with firms favouring practical skills over degrees amid soaring demand and salaries.

Lab 1 unveils secure file preview tool for data breach risks
This month
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data protection
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martech
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breach prevention
Lab 1 launches 'File Previews', letting firms securely view individual files from data breaches without risky downloads, enhancing swift exposure assessment.

Element Robotics advances LunarSim platform for lunar & Earth missions
This month
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robots
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ai
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construction
Element Robotics' LunarSim, a digital twin platform for lunar missions, advances in Propel-AIR, aiming to cut costs and boost testing on Earth and the Moon.

Transatel launches Ubigi services for MINI cars across Europe
This month
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uc
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iot
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cartech
Transatel launches Ubigi data service in MINI cars, offering seamless 4G/5G Wi-Fi across 27 European countries including the UK and France.

Indosat unveils Vision AI for smart, secure surveillance in Indonesia
This month
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surveillance
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data analytics
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digital transformation
Indosat launches Vision AI, an intelligent surveillance system enhancing security and efficiency across Indonesian industries with a focus on privacy and data sovereignty.

CubeMatch acquires stake in DVCP to boost UK consultancy reach
This month
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digital transformation
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ai
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financial services
CubeMatch has acquired a stake in UK consultancy DVCP as part of a phased full takeover, aiming to expand its UK reach in financial services consultancy by 2026.

dLocal report reveals payment trends shaping emerging markets
This month
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bnpl
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e-commerce
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financial services
dLocal's 2025 handbook reveals emerging markets, driving 65% of global growth by 2035, shift payments with local methods and digital demand reshaping commerce.

EU finalises AI Code of Practice ahead of new regulatory era
This month
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ai security
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risk & compliance
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ai
The EU finalises a General-Purpose AI Code of Practice to guide industry compliance ahead of the AI Act’s new rules starting August 2025.

Qantas data breach exposes 5.7 million in third-party cyberattack
This month
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devops
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mfa
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martech
Qantas has revealed a cyberattack on a third-party call centre, exposing personal data of 5.7 million customers and raising serious security concerns.

Prime Day grows in Australia as shoppers hunt value & savings
This month
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cx
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martech
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amazon
Prime Day in Australia gains momentum as shoppers seek bargains amid rising living costs, with retailers leveraging discounts and omnichannel strategies for growth.

Digital transformation projects see GBP £8 million average spend
This month
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digital transformation
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cx
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martech
Businesses invest an average of GBP £8 million in digital transformation projects, yet over one in three initiatives face failure or costly overruns amid AI-driven changes.

UK schools to benefit as GBP £25 million boosts digital networks
This month
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firewalls
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network infrastructure
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network security
UK schools gain a GBP £25 million boost to digital networks as NETGEAR supports the Connect the Classroom initiative with AI-powered, secure solutions.

Seventy percent of CFOs risk errors by relying on Excel for finance
This month
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digital transformation
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risk & compliance
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cfo
Seventy percent of CFOs still rely on Excel for finance despite risks of costly errors, data breaches, and lack of control over critical financial data.

Taboola advises SMBs on strategies for Amazon Prime Day 2025 success
This month
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devops
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data analytics
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cx
Taboola advises SMBs to prepare early and use targeted strategies to succeed in Amazon Prime Day 2025, running from 8-14 July as a four-day event.