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Retail media stories

Criteo becomes first adtech partner for ChatGPT ads
Customer Experience

Criteo becomes first adtech partner for ChatGPT ads

Criteo joins OpenAI's ChatGPT ad pilot as first adtech partner, testing conversational commerce ads across ChatGPT Free and Go in the US.

By Karen Joy Bacudo • 3 min read • Thu, 5th Mar 2026
Typeface unveils AI engine for governed marketing at scale
DevOps

Typeface unveils AI engine for governed marketing at scale

Typeface launches a Marketing Orchestration Engine, unifying AI agents, brand data and IT controls to govern cross-channel campaigns at scale.

By Sean Mitchell • 4 min read • Thu, 5th Mar 2026
Zitcha appoints Phil Bonanno as APAC Commercial Director
Software-as-a-Service

Zitcha appoints Phil Bonanno as APAC Commercial Director

Retail media platform Zitcha has named former Meta executive Phil Bonanno APAC Commercial Director to drive its Asia Pacific growth strategy.

By Mark Tarre • 3 min read • Mon, 2nd Mar 2026
Vusion & Qualcomm unveil AI-native vision for retail
Wearables

Vusion & Qualcomm unveil AI-native vision for retail

Vusion and Qualcomm set out vision for AI-native shops using BLE, smart shelves and edge computing to tighten operations and boost margins.

By Kaleah Salmon • 4 min read • Fri, 27th Feb 2026
Revuze adds TikTok Shop insight to market platform
Data Analytics

Revuze adds TikTok Shop insight to market platform

Revuze now tracks TikTok Shop sales and creator performance, unifying commerce data with customer feedback in its market platform.

By Catherine Knowles • 3 min read • Fri, 27th Feb 2026
Zitcha names Steve Biddle Chief Commercial Officer
Marketing Technologies

Zitcha names Steve Biddle Chief Commercial Officer

Zitcha hires former Meta retail media leader Steve Biddle as Chief Commercial Officer to drive global growth in its retail media platform.

By Sean Mitchell • 3 min read • Mon, 23rd Feb 2026
AiPX launches AI-native venture studio for founders
Software-as-a-Service

AiPX launches AI-native venture studio for founders

AiPX launches in Australia as an AI-native venture studio, partnering with early-stage founders to build workflow-focused software platforms.

By Joseph Gabriel Lagonsin • 4 min read • Thu, 19th Feb 2026
QSIC boosts global in-store media reliability with Datadog
Digital Signage

QSIC boosts global in-store media reliability with Datadog

QSIC adopts Datadog to monitor 17,000-store audio network, slashing incident recovery from days to hours and boosting retail media uptime.

By Joseph Gabriel Lagonsin • 4 min read • Tue, 17th Feb 2026
30Acres set to rebuild Zulu & Zephyr's global Shopify site
Digital Transformation

30Acres set to rebuild Zulu & Zephyr's global Shopify site

Creative agency 30Acres will rebuild Zulu & Zephyr's global eCommerce platform on Shopify 2.0, with a new site launching in Q2 2026.

By Catherine Knowles • 3 min read • Thu, 12th Feb 2026

Stories from Other Regions

Retail media stories

Levanta unifies creator & affiliate tools for Shopify
Marketing Technologies

Levanta unifies creator & affiliate tools for Shopify

Levanta's new Shopify integration unifies creator and affiliate programmes across Shopify, Amazon and Walmart to streamline tracking and payouts.

By Catherine Knowles • 4 min read • Wed, 4th Mar 2026
Wickes debuts home improvement retail media network
Digital Transformation

Wickes debuts home improvement retail media network

Wickes has launched Wickes Connected Retail Media with Epsilon, blending store and digital data to target home improvement shoppers.

By Sofiah Nichole Salivio • 4 min read • Mon, 2nd Mar 2026
AI 'Cat Decoder' drives DINE sales surge on Amazon
Hyperscale

AI 'Cat Decoder' drives DINE sales surge on Amazon

AI-powered 'Cat Decoder' fuels 73% DINE sales jump on Amazon, drawing new shoppers and boosting offline cat food sales across Australia.

By Mark Tarre • 4 min read • Mon, 2nd Mar 2026
Redefining retail discovery for Southeast Asian brands with Gen AI
Digital Transformation

Redefining retail discovery for Southeast Asian brands with Gen AI

Generative AI is reshaping how Southeast Asian consumers discover, trust and buy, pushing brands to fight for visibility on the AI shelf.

By Simone Morandi • 5 min read • Fri, 20th Feb 2026
The Trade Desk & THG link up on beauty retail data
Marketing Technologies

The Trade Desk & THG link up on beauty retail data

The Trade Desk links with THG to plug Cult Beauty and LOOKFANTASTIC shopper data into programmatic campaigns across the open internet.

By Sofiah Nichole Salivio • 4 min read • Thu, 19th Feb 2026
Shopfully hires Jonny Mackay to lead Victorian agencies
Marketing Technologies

Shopfully hires Jonny Mackay to lead Victorian agencies

Shopfully names Jonny Mackay to lead Victorian media agency partnerships as retail media and drive-to-store strategies gain momentum.

By Joseph Gabriel Lagonsin • 3 min read • Wed, 18th Feb 2026
Google sets out AI-first future for ads & shopping
Marketing Technologies

Google sets out AI-first future for ads & shopping

Google maps out an AI-first overhaul of ads, Search and shopping, betting on creator-led influence and emerging agentic commerce tools.

By Joseph Gabriel Lagonsin • 4 min read • Thu, 12th Feb 2026
Shirofune adds Reddit Ads to unify US campaign tools
Marketing Technologies

Shirofune adds Reddit Ads to unify US campaign tools

Shirofune has integrated Reddit Ads into its automation platform, letting US marketers manage Reddit alongside major digital channels.

By Kaleah Salmon • 4 min read • Thu, 12th Feb 2026