Social Media Stories

Global Stories

Social Media stories

Australia's social ad spend to hit USD $6.15 billion

Social platforms now command more than a third of Australia's digital ad market, with spend forecast to climb 16.5% to USD $6.15 billion in 2026.

By Karen Joy Bacudo • 5 min read • Yesterday

Surveillance

IgnoredBy mocks covert smart glasses filming in costume

Privacy fears over discreet eyewear are prompting venues to tighten rules as an anti-scam group satirises covert filming in public spaces.

By Sofiah Nichole Salivio • 4 min read • 2 days ago

Enterprise Resource Planning

team.blue launches AI connectors across software brands

Small businesses can now manage bookings, campaigns and compliance inside AI chatbots instead of switching between separate software tools.

By Regine Laguilles • 5 min read • 2 days ago

Generative AI

Adobe launches free tools for startups in new scheme

Eligible startups will get 12 months of free access to Adobe and Semrush tools as the software group courts founders with tight budgets.

By Mara Sugue • 3 min read • 2 days ago

YouTube

Half of Australians now listen to podcasts monthly

The audience has swelled to 10.3 million, with podcasts now reaching half of Australians aged 15 and over at least monthly.

By Shadda Lie Catugal • 4 min read • Last week

Hybrid & Remote Work

iVisa launches tracker as visa rules tighten worldwide

Travellers now face a fast-changing maze of entry forms, fees and bans, with iVisa's free tracker logging 97 rule changes across 61 countries.

By Shadda Lie Catugal • 4 min read • Last week

Application Programming Interface

Neurologyca launches an AI video testing suite in US

Brands and agencies in the US can now test video engagement remotely, as Neurologyca expands a tool already used by more than 100 customers in Europe.

By Sofiah Nichole Salivio • 3 min read • Last week

Customer Experience

Meltwater tops Gartner's first PR & media tools ranking

The new Gartner ranking could help buyers in PR and media monitoring tools judge vendors as AI-driven reputation risks reshape the market.

By Mara Sugue • 3 min read • Last week

Marketing Technologies

9bot launches RSS-to-WhatsApp workflow for publishers

Publishing teams can now automate RSS links into WhatsApp groups, cutting manual posting while keeping editorial control with administrators.

By Sean Mitchell • 4 min read • Last week

Stories from Other Regions

Social Media stories

Artificial Intelligence

Convo launches StoryVideo to link TV ads with mobile

Rising Australian video budgets are driving demand for formats that extend TV commercials onto phones, with connected TV now taking 60% of publisher video spend.

By Sofiah Nichole Salivio • 4 min read • Today

YouTube

Young people plan to dodge social media ban, EE warns

Many families may need to prepare for children to shift to less regulated apps, as research shows 42% of teens expect to bypass the ban.

By Sofiah Nichole Salivio • 4 min read • Yesterday

Social Media

Affordable and easy to access: Why peptide users say they're injecting unregulated drugs

Desperation over weight loss and chronic illness is pushing some New Zealanders to buy untested peptide injections online despite serious health risks.

By Melanie Earley • 7 min read • Last week

Facebook

Businesses exhaust options over suspended Meta accounts

Hundreds of businesses say they are still trapped in Meta's appeals maze, with some spending money and months before accounts were restored.

By Ke-Xin Li • 5 min read • Last week

Digital Transformation

NatWest adopts Adclear AI to cut marketing approvals

Approval times for marketing content at the bank have fallen by 80% after its teams moved onto a single AI-assisted workflow.

By Karen Joy Bacudo • 4 min read • Last week

Social Media

UK business owners worry branding is not strong enough

Branding gaps may be hurting small firms' customer appeal, with 88% of UK business owners saying their design is not strong enough.

By Regine Laguilles • 4 min read • Last week

Social Media

Surge in people injecting peptides prompts Health NZ needle exchange kits

Health NZ has issued 2,300 free kits to pharmacies in six weeks as more people seek safer ways to inject unapproved peptides.

By Morning Report • 4 min read • Last week

Generative AI

Meltwater named leader in Gartner's new PR tools ranking

The inaugural ranking gives communications teams a new benchmark as AI-driven media tracking becomes more important for reputation management and crisis response.

By Joseph Gabriel Lagonsin • 4 min read • Last week