Gen Z stories - Page 2
Generative AI search lifts mobile gaming ad opportunity
Fri, 9th Jan 2026
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gaming
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digital transformation
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martech
As generative AI eats into web search time, LoopMe reports brands shifting spend to fast-growing, ad-friendly mobile gaming audiences.
AI, circular retail & data to reshape global shopping
Wed, 7th Jan 2026
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cx
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martech
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ai
AI agents, circular retail and tighter rules will upend shopping by 2026, Akeneo warns, as poor product data threatens brand visibility.
Explainer: Oscars to stream on YouTube after long TV era
Tue, 23rd Dec 2025
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digital transformation
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martech
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digital entertainment
The Oscars will leave traditional TV for a free global YouTube livestream from 2029, ending decades of broadcast dominance on ABC.
Series hits 1m iMessage posts as users shun public feeds
Tue, 23rd Dec 2025
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ai
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ios
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facebook
iMessage-based social app Series tops 1m posts and 10,000 daily users as young people drift from public feeds to private chats.
Gen Z trust creators over brands for tech decisions
Fri, 12th Dec 2025
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mdm
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martech
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smart home
Gen Z now trust online creators over tech brands, reshaping how phones, wearables and smart home devices are discovered and bought.
Viral festival moment boosts demand for Huski flutes
Mon, 8th Dec 2025
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e-commerce
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amazon
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social media
A viral festival clip of a top influencer sipping from a pink Huski champagne flute has sent global demand for the Kiwi drinkware brand soaring.
Flexible work, AI & wellbeing to shape workplaces by 2026
Fri, 5th Dec 2025
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uc
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hcm
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ai
By 2026, AI, flexible work, and wellbeing will reshape workplaces, with firms prioritising local hubs, skill-based hiring, and employee satisfaction to boost growth.
Canadians embrace AI to plan smarter travel & stretch budgets
Fri, 5th Dec 2025
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risk & compliance
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ai
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millennials
Nearly half of Canadian travellers now use AI tools to plan trips, helping them avoid the US and stretch budgets amid rising costs and global uncertainties.
A human revival: Will 2026 redefine work as we know it?
Sat, 29th Nov 2025
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data analytics
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hcm
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hybrid & remote work
In 2026, HR technology, blending AI, data, and culture, promises to transform work by making it more human, connected and measurable than ever before.
Prezzee launches PrezzeePay to simplify global digital gifting
Thu, 27th Nov 2025
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martech
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commerce systems
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payment technologies
Prezzee launches PrezzeePay, enabling retailers worldwide to offer unified digital gift cards without costly system changes, targeting cashless Gen Z shoppers.
Salesforce debuts Agentforce Commerce for AI-driven retail sales
Fri, 21st Nov 2025
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digital transformation
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cx
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martech
Salesforce launches Agentforce Commerce, a platform enabling retailers to sell via AI-driven channels like ChatGPT, boosting engagement and orders globally.
Gen Z shoppers to prioritise personal values over discounts
Fri, 21st Nov 2025
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cx
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martech
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ai
Over half of Gen Z shoppers will back brands aligning with their values this Black Friday, often prioritising ethics over discounts, research reveals.
Bluwhale launches AI Stablecoin Agent as market tops $300bn
Thu, 20th Nov 2025
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crypto
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fintech
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blockchain
Bluwhale launches AI-powered Stablecoin Agent to manage digital dollars as stablecoin market tops $300bn, aiming to boost individual investor returns.
Gen Z emerges as key force behind workplace AI adoption
Thu, 20th Nov 2025
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uc
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ai
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hybrid & remote work
Gen Z employees in Canada are driving AI adoption at work, boosting teamwork, and opening new business opportunities through cross-generational coaching.
AI now integral to workplace routines & software decisions
Wed, 19th Nov 2025
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erp
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llms
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ai
A TrustRadius study reveals 95% of professionals use AI weekly, with 69% using it daily, reshaping workplace routines and software choices.
Holiday shoppers demand faster, greener delivery but shun extra fees
Thu, 13th Nov 2025
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supply chain
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clean technologies
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sustainability
Holiday shoppers demand quick, eco-friendly delivery but resist paying extra, with UK consumers showing low confidence in on-time arrivals, survey reveals.
Canadians trust AI search tools less than lawmakers, survey finds
Thu, 30th Oct 2025
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ai
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insurance
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customer service
A dNOVO survey reveals Canadians trust AI search tools least of all sectors, with a score of 1.91, even below lawmakers at 2.08.
Gen Z sees biggest AI potential in education, survey finds
Thu, 23rd Oct 2025
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data privacy
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ai
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ai ethics & governance
Survey finds Gen Z in Canada and the US views education as AI's biggest opportunity, favouring personalised tutoring and adaptive learning systems.
AI-powered tools reshape the Canadian holiday shopping journey
Tue, 21st Oct 2025
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ai
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marketing
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ipsos
Nearly half of Canadian holiday shoppers plan to use AI tools for gift research, marking the first AI-powered festive season in Canada, says Google Canada.
Sales streaming vs. sales seeking: How RevOps just became B2B's most important team
Thu, 9th Oct 2025
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cx
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martech
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cdp
RevOps teams now lead B2B sales success by uniting marketing and sales, boosting win rates by 59% and cutting GTM costs by 30%, says Boston Consulting Group.